The last months have been full of activities (in fact the blog has not been updated :-) but this did not stop me to reflect on the evolution of the digital world, more rapid and tumultuous. It seems to have a widespread sense that if you are not connected to the network unless it is somehow part of it, really "cut off". Even people not particularly technophiles are approaching the Web, as evidenced by the incredible growth of facebook in Italy.
take this quiet summer day even to report the success of the Nikon Coolpix fan page on facebook, published at the launch of the " Play with Mr. Brown and win Coolpix cameras." This is one of the earliest examples, in Italy, to use facebook in a major promotional campaign. Experience confirms what they already know the millions of surfers who are familiar with Web 2.0: The Web is really the best tool for each type of communication and the only really able to "involve" users.
last alert. After the fantastic experience of the "female Excellence", the facebook groups Ning and continue to grow, now it's up to the report "Women and technology" with Women & Tech. The promoter, Gianna Martinengo woman volcanic and full of ideas, wanted to push the communication channels 2.0 and I was happy to be involved with Time & Mind in the project. I'm sure that issue will be fantastic!
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