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Global Marketing


Lazise, \u200b\u200bJune 23, 2010. Three hours drive and I'm at the Convention Center Hotel Parchi del Garda Lazise (VR) to participate in the XI edition of Global Marketing, a mix between a fair, a convention, trade show dates and agenda of one-to-one . The goal: a conference with Fabrizio Bellavista entitled "From mobile entertainment to the community through the digital signage: the presence of a digital brand."

At 16, the room fills up and I like to spend time introducing the audience to "touch" the last wonder of Steve Jobs, the iPad. Having talked about the future mobile communication was inevitable not to mention that this object in the room, no one had yet had the opportunity to try.

Just to increase a bit 'level of involvement, I ask those who are members of Facebook, more than 50%, and those who attend linkedin, a good 30% and those who have experienced foursquare, only one. All those present are aware however that it can no longer ignore the 2.0 world although few say they practice the strategies of their companies.

After the scheduled time there are managers and entrepreneurs interested in exploring the issues raised. How times have changed compared to the second half of the 90s!

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NOT a day-by-case ...

  
 Waiting to gather all the photos of our great weekend (even if it is a big word) with the past, some public snapshot of "days not by chance" in Civitanova. 
 
 A beautiful day with great people. Simple, humble, was like being at home ... Family! I take this opportunity to thank Clare and Samuel Vincent's winemaker (and not only, also Fireman barman eeee "navigator" on the road), the mother and father of Clare, and his sympathy for Florina. Great for small kiss and a hug and Federica Blessed with Elisa and Francis. Thanks again to Sandra and Max for their valuable advice, it was an honor to know them too! A later for the actual post! 
 
   
 
   
 
 Annalisa and Ylenia! 
  

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Unicom Seminar on new media


Milan, June 9, 2010. The program of "Seminars Professional Training " Unicom is shared with a gathering that I was invited as a speaker to discuss the theme" Innovative technology and creative genius for new and old media. "

The meeting involved, after the introduction of the Vice President Kathy Consolandi Unicom and my opening on the integration of digital media and traditional communication, Michela Cimnaghi, Digital Strategy Director of Hagakure, and Elisa Vigo, Account Manager Mediakeys Italy .

those present in the room were added over 60 people connected online through the platform of sharing that Unicom has activated for this series of meetings dedicated to the members. The formula

was interesting and allowed a comparison with industry peers with which normally is not easy to meet and discuss communications trends and the implications of current changes.

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cake for Confirmation of Paul

I'm back, sorry for the ugly picture, with a background very unworthy, but I was still happy to show you this nice cake ... so to speak ... by Elsa required of me for the confirmation of Paul ...
Auguriiiiiiiiiiiiii!